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BTS: Iyuno at ITS Localisation

March 21, 2023

Iyuno attends ITS: Localisation

Iyuno recently attended the 8th annual ITS: Localisation event in London.

As the global leader of localization, Iyuno was proud to sponsor and speak at the 8th annual ITS: Localisation conference attended by over 200 attendees. Described as the premiere localization event for media and entertainment, the conference brought together some of the industry’s top language service providers, content creators, artificial intelligence and machine learning companies and network executives. 

ITS: Localisation explored many topics and revealed a refreshing variance in people’s opinions regarding future trends and which market drivers to prepare for, encouraging discussion on panels including “The Views From Language Technology Service Providers,” which featured Nicky McBride, Iyuno's Head of Global Business Development & Client Relations.

These panels also allowed attendees to hear open discussions on topics such as how the industry is looking to meet the increased demand for localized content, the future of AI, machine learning and voice technologies, the views from consumers on where the streaming industry is heading and much more. Key to these discussions was the emphasis on the increasing importance studios are placing on quality localization and the need to integrate creative services more directly with the content creators and production process from the outset. 

Iyuno's involvement in ITS: Localisation underlines our commitment to contributing to the topics shaping our industry along with supporting our clients at the very highest level of service. We want to thank MESA for partnering with Iyuno for the event and we look forward to attending ITS: Localisation in the future. 

 

ABOUT IYUNO  

Iyuno (www.iyuno.com) is the media and entertainment industry’s leading localization service provider. As a trusted global partner to the world’s most recognized entertainment studios, streaming platforms and creators, it offers end-to-end localization services – from dubbing, subtitling and access services to media management, transformation and distribution services – in over 100 languages for every type of content distribution platform. The company's 75-year collective legacy is unmatched in operational expertise, scale, capacity and breadth of services. Leveraging the best in breed creative and technical talent, state-of-the-art facilities and next generation technologies, the company now boasts the largest global footprint with 67 offices in 34 countries. The company’s scale and customer-centric approach is focused on its mission of connecting content, connecting people. For more information, follow @IyunoHQ and #WeAreIyuno across social platforms.